2007
Where the type came from
My first studio job, on magazines and publishing. Typography and layout, every day. Everything since stands on it.
Junior graphic designerAsre Resaneh
15+Years in
design
design
20+Designers
led
led
Brand systems,films andwebsites.
- Brand
- Web
- Film
- 3D
- Spaces
Brand designer. Limassol, Cyprus.
I design the system, write the words, direct the picture and ship the site. AI is part of the daily work, not the pitch.
2007 to now
About Me
My Journey
From magazine layouts to brand systems. The short version.
2013
Big brands, strict rules
Localising campaigns and packaging for PlayStation, Xbox, Panasonic and Logitech, inside their global brand standards.
Senior graphic designerLadiz Electronic
2017
Onto the street
Billboards and light boxes across cities for a national internet provider, from the design to the install.
Senior graphic designerShatel
2020
A move, and new markets
I moved to Malaysia and joined Deriv. Campaigns for Asia, the Middle East, Latin America and Europe.
Senior graphic designerDeriv
2021
Web and brand
I led the website redesign, moved it to Webflow and built the design system behind it. Launches got twice as fast.
Web and marketing design leadDeriv
2024
Building a studio
We launched a creative studio: one intake, one standard, and the AI tool stack it still runs on. Turnaround fell 25%.
Creative studio leadDeriv
2025
Leading the studio
20+ designers in six countries. Up to 350+ tasks a month, 95% on time, 60% of production made with AI.
Creative studio managerDeriv
2026
Back to the craft
Limassol, and hands-on again: eight films for our TradingView launch.
Senior specialist, creative and art directionDeriv
Selected work
Systems, films and spaces.
The projects I'd show first. Each one opens into the full story.