Spaces
Open by Design: Deriv Dubai
A custom booth in Dubai with an open floor plan and clear sightlines to a central demo table.
- Client
- Deriv
- Year
- October 2025
- Role
- Art Director and Creative Lead
- What I did
- Event design
- Booth design
- Brand activation

The project
Clear sightlines guide visitors to a central demonstration table, with tall tables for quick stand-ups and relaxed seating for longer conversations. The lightbox banners carry visuals from the 360 UAE launch campaign, so visitors meet the same creative they saw on social, PPC and out-of-home.



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