For a platform that serves over 21 million monthly visits, this wasn’t just a redesign — it was a complete rethink of how we build, scale, and manage digital experiences.

Why We Made the Leap

At Deriv, speed and agility are everything. We knew we needed a platform that could keep up with our global growth and allow us to speak to our audiences in 18 languages across multiple regions. Webflow gave us exactly that.

By moving to a low-code setup, we’ve empowered our teams to work faster, smarter, and more independently — without sacrificing creativity or functionality.

What Changed

Here’s what this shift has unlocked for us:

• 3x faster page creation – Multilingual landing pages that once took weeks now go live in just 2–3 days.

• Smarter content management – 400+ blogs consolidated, enabling our teams to update content seamlessly.

• Custom functionality at scale – From advanced Global JS integrations to localization tools, we’ve scaled without compromise.

A New Benchmark

This project wasn’t just about building a website — it was about setting a new standard for digital transformation in fintech. By combining design, UX, content, and engineering, we’ve created a foundation that lets us move at the speed of our users.

I’m incredibly proud of the creative studio, product owners, designers, web developers, and cross-functional partners who made this possible. It was collaboration at its very best.

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